VIDEO LESSON · 13:04 · IN HINDI
I Took a Punjabi Artist From Zero to 25K Listeners in 30 Days
The full breakdown of how Harman Sohi went from zero to about 25K monthly listeners.
Published on YouTube
In English
Summary
The full breakdown of our featured campaign: how Punjabi independent artist Harman Sohi went from zero to about 25K monthly listeners on Spotify in about 30 days.
The video walks through where the artist started, the Meta ads and playlist strategy we used, what we spent and when, the creatives and targeting, what went wrong along the way and what we changed, and the final results. The video is in Hindi.
Key takeaways
What you'll learn
- 01Where the artist started: the numbers, the music and the problem
- 02The Meta ads and playlist strategy, step by step
- 03The budget: what was spent, and when
- 04The creatives and targeting that moved the needle
- 05What went wrong along the way, and what changed
- 06The final results: streams, saves, followers and listeners
Next step
Put it to work
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