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SERVICE · META PROMOTIONS

Meta Ads for Music Promotion

For Artists Who Want Real Listeners.

Instagram and Facebook ad campaigns built around the strongest hook in your song, aimed at people likely to save it, replay it and keep streaming. Every rupee is tracked, so you can see exactly what worked.

How it works

A hook-first campaign, tracked at every step

  1. 01

    Your track's hook

    We pick the strongest part of your song with you. The ad has to earn attention in its first seconds, so it starts on the hook.

  2. 02

    Targeted Meta ad

    Instagram and Facebook ads aimed at people likely to save the song, replay it and keep streaming, not at anyone who might scroll past.

  3. 03

    Tracked visit

    Conversion tracking on every step, from the ad to the listener landing on your song, so you can see what each rupee did.

  4. 04

    Save & replay

    Listeners land on your song. Your track also goes into our playlists, so the ads and the playlists boost each other.

Our numbers

What our Meta campaigns have done

A tracked visit is a person who clicked an ad and landed on the playlist or song page, measured with the Meta Pixel ViewContent event on that landing step. It is not the same as a stream: not every visit becomes a stream, and streams also come from the playlist itself afterwards.

Receipt A

Meta

Our own playlist engine

1.82M

people reached

impressions
3.78M
impressions
tracked visits
29,501
tracked visits
per tracked visit
₹1.53
per tracked visit
playlist followers now
~20.9K
playlist followers now

How we grew our Punjabi playlist Ki Scene Aa? with about ₹45,200 of Meta ads.

Metric: tracked visits (Meta Pixel ViewContent)

Data as of Oct 2026

Receipt B

Meta

Ads that don't burn money

47,802

tracked visits from two campaigns

lowest cost per visit
₹0.79
lowest cost per visit
average cost per visit
₹0.90
average cost per visit
total spend
₹43,052
total spend

Two playlist-promotion campaigns on Meta.

Metric: tracked visits (Meta Pixel ViewContent)

Data as of Oct 2026

Data as of Oct 2026. Results vary by song, genre and audience; we never guarantee streams. See our featured case study.

What's included

The Meta Ads + Playlisting plan

At this budget, ads and playlists work together: ads find new listeners, and playlists keep them streaming.

  • A Meta ad campaign built from 3 to 5 vertical clips of your song (you provide them)
  • Your song added to our playlists, so ads and playlists boost each other
  • Conversion tracking on every step
  • A strategy call before launch

Before we start

What to prepare

  • A finished, release-ready song (mixed and mastered).
  • Its Spotify link, or the release date if it isn't out yet.
  • 3 to 5 vertical clips of your song. They become your ads, so each should open on the hook.

Not sure which parts of your song to cut? The free Hook Finder suggests your strongest 15 or 30 seconds, right in your browser.

How it works

From first message to launch.

  1. 01

    Tell us your goal or budget

    The free Campaign Planner shows what fits your budget in 30 seconds.

  2. 02

    Send us your track

    We listen to every song first and only take on tracks that are ready for release.

  3. 03

    Have a short strategy call

    Together we pick the hook, the audience and the plan.

  4. 04

    We launch and track it

    We run the campaign and track every step, so you can see what's working.

FAQ

Questions about Meta campaigns

Do you guarantee playlist placement or a number of streams?

No. We personally review every track and only place songs that fit a playlist's sound, so placement is considered, not guaranteed. Our planner and estimator give honest estimates based on our recent campaigns, and real results depend on the song, the genre and the audience.

What do I need before we start?

A finished, release-ready song (mixed and mastered) and its Spotify link or release date. For Meta ad campaigns, have 3 to 5 vertical clips of your song ready: they become your ads.

How do I know my campaign is working?

Every campaign runs with conversion tracking on every step, from the ad to the listener landing on your song, so you can see what each rupee did.

Ready to put your hook in front of real listeners?

Book a short strategy audit. We'll pick the hook, the audience and the plan together.